Black Eye have appointed Ultra Sport Europe as the new distributor for the UK and Eire. Ultra Sport, the leading action sports equipment distributor in the UK, will be providing continuity and support for existing Black Eye customers, as well as working to grow the retailer network.

‘The UK is a key part of our future growth and we are confident that our new relationship will allow us to take Black Eye to the next level in the UK, the same way that Black Eye products allow you to take your photography to the next level,’ explains Eero Ettala, Black Eye Founder. ‘

‘Black Eye is the perfect new addition to our quiver of brands at Ultra Sport,’ said Thierry Way, Ultra Sport Brand Manager. ‘Retailers across all action sports sectors – and beyond – can buy into Black Eye confidently knowing that the products appeal to everyone and anyone – simple, great quality and universal!’

Black Eye will be in stock by late January, including the new Black Eye 3rd generation, which is made up of 4 new lenses and a new combo pack. Each lens features high quality optics and an updated exclusive Universal ClippeFull-FrameFisheye_package_3D_2r attachment system, allowing easy attachment to almost all mobile devices.

Retailers can contact Thierry Way at Ultra Sport for additional information –

About Black Eye
Black Eye was founded by three friends who shared a passion for board sports and photography. Skateboard photographer Arto Ekman and professional snowboarders Fredu Sirviö and Eero Ettala wanted to make filming and photography with smartphones easier for everyone.
We wanted to provide a simpler solution to make the process easier. The answer to the revolution was laying in our pockets. Smartphone cameras were developing to a point where they could compete with traditional cameras. The first Black Eye lens “The Original” was introduced in 2013. Since then our goal has been to develop the best smartphone accessories in the market for everyone. Welcome to the world of Black Eye.

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